Simple, sweet, effective.
Starbucks and Twitter team up for the Tweet-A-Coffee campaign. This allows people to send a $5 Starbucks gift card to anyone in the US via Twitter.
It’s a really simple idea, users just need to link their Starbucks and Twitter account and mention @tweetacoffee to send the gift card to a friend, family, follower, or anyone for that matter. They can even include a message to let them know that their next Starbucks is on them.